Key Speakers Bureau
My List0

Don Yaeger

Business Leadership Coach, eleven-time NY Times Best-Selling Author, Associate Editor, Sports Illustrated

See Similar Speakers ›

Biography

As an award-winning keynote speaker, business leadership coach, eleven-time New York Times best-selling author, and longtime Associate Editor for Sports Illustrated, Don Yaeger has fashioned a career as one of America’s most provocative thought leaders. As a speaker, he has worked with audiences as diverse as Fortune 500 companies and cancer survivor groups, where he shares his personal story. He is primarily sought to discuss lessons on achieving greatness, learned from first-hand experiences with some of the greatest sports legends in the world. He is also often retained by companies and organizations to coach their leaders, management teams, and employees on building a culture of greatness by studying great teams in sports and discerning the business lessons we can learn from them. Additionally, as an Executive Coach, Yaeger has worked with a range of leaders from the president of the largest bank in the Caribbean to CEOs of financial services companies to technology executives. His coaching model is based on years of experience and study with those who have inspired championship-level teams. Throughout his writing career, Don has developed a reputation as a world-class storyteller and has been invited as a guest to almost every major talk show – from The Oprah Winfrey Show to Nightline, from CNN to Good Morning America. Few journalists can lay claim to as exciting and colorful a career as Don Yaeger. In the three decades since he accepted his first newspaper job in Texas, the breadth of his assignments has been astounding. He has traveled the world in pursuit of exhilarating and diverse stories. Yaeger began his career as a reporter for the San Antonio Light where he rose through the ranks to pen investigative features for the daily. He later moved on to the Dallas Morning News. Following his time in Dallas, Yaeger worked as a political editor for the Florida Times-Union. After four years, he decided to dedicate himself to the pursuit of writing books. Yaeger’s first book, Undue Process: The NCAA’s Injustice for All, was published in 1990. In the nearly 30 years since, he has penned 26 more books, including eleven New York Times best-sellers. Yaeger also wrote A Game Plan For Life, with legendary coach John Wooden. It was published on Coach’s 99th birthday in October 2009. After several years of freelancing for Sports Illustrated, Yaeger joined the magazine’s staff full-time in July 1996. Two years later, he was promoted to Associate Editor where his job was to cover not just sporting events but also the off-the-field happenings that affect the world of sports. He took an early retirement from full-time work at SI in 2008, but continues to freelance for the magazine. Yaeger and his co-author William Nack were finalists for a 2000 National Magazine Award in the public interest category for their cover story “Who’s Coaching Your Kid?: The frightening truth about child molestation in youth sports.” This important piece triggered follow-up reports by programs such as Dateline, 20/20 and The Oprah Winfrey Show. It also resulted in changes to the law in several states and several youth sports organizations, including Little League of America, which changed rules to require background checks of coaches and volunteers. Born and raised in Hawaii, Yaeger has traveled extensively and lived abroad in the Dominican Republic, Honduras, Japan ,and Great Britain. A 1984 graduate of Ball State University, Yaeger currently lives in Tallahassee, FL. He also owns a political consulting business and a public relations firm. He and his wife Jeanette have a son and a daughter.

Speech Topics

  • What Makes the Great Ones Great

    As a New York Times best-selling author and Sports Illustrated Associate Editor, Don has had the opportunity to spend time with some of the greatest winners in the world of sports. Using these rich, personal accounts gathered from more than 20 years of interviews with legends like Walter Payton, Jimmy Connors, Dot Richardson, Shaquille O’Neal, Michael Jordan, John Wooden, Pat Riley, and Dale Brown, Don has distilled “Sixteen Consistent Characteristics of Greatness”.

  • Turning Adversity into Advantage

    Don, a cancer survivor, relates stories and lessons taken from those who have encountered great challenges and become better, not in spite of them, but because of them. In this speech, he reminds his audience that adversity is one of the most potent forces in life – it can build you up or tear you down. Your reaction to adversity – big or small – shapes your character, clarifies your priorities and defines your path. And, as described in this speech, it can fuel your greatness. He has discussed this subject with athletes and entertainers like Tim McGraw, who watched his father lose a battle with brain cancer. McGraw’s experience preceded the release of the monster hit, Live Like You Were Dying.

  • Five Habits of Horrific Leaders

    Many have chronicled the habits of great leaders; however, their opposite is often overlooked in conversations about integrity, bravery and strength. In a twist on the classic discussion, Don reveals that much can be learned by studying the mistakes made by terrible leaders. Don gives his audience an inside look at some of the stories he has written about tyrants, such as Uday Hussein, the son of Saddam, who led Iraq’s Olympic Committee for 20 years and tortured athletes who didn’t win. Along the way, Don points out where they went wrong in order to help his audience really grasp some of the most important lessons in leadership.

  • All I Really Need to Know, I Learned in Little League

    Sportsmanship, Leadership, Teamwork, Honesty and Humility: Through emotional, personal stories, Don shows how these and other life lessons are learned in little league. Don tells how legendary Alabama Coach Bear Bryant used football to break down racial stereotypes and how Bryant’s decision impacted many in the South. He also details how the US government uses sports to help rebuild the fabric of fledgling democracies. From his experiences in Iraq, Don reveals that one of the first moves made after Saddam Hussein was captured was the successful restoration Iraq’s sports community, providing Iraqi youth with opportunities to compete in soccer, basketball and track. Why? Sports give communities, families and friends something positive to rally around.

  • What Will Your Legacy Be, And What Are You Doing to Ensure It?

    In today’s “live-for-the-moment” world, few of us have given thought to the legacy we will leave behind. While working with two exceptional athletes – Walter Payton and Tug McGraw – as they were battling for their lives, Don spent hours discussing the subject of legacy with them. Both men provided lessons that changed Don’s life – lessons too important not to share.

Videos

Books

Planning for a group? Order discounted copies in bulk.

Buy in bulk ›

Frequently Asked Questions

  • How can I check Don Yaeger's availability or request a quote?
    You can inquire about Don Yaeger's availability or get a customized quote by contacting Key Speakers directly. Our team will help you determine fit, logistics, and budget options for your upcoming event.
  • What is Don Yaeger's speaking fee?
    The typical range for Don Yaeger's speaking fee is $15,000–$45,000. The low end of the fee range represents their standard virtual fee. The high end of the fee range represents their standard fee for a US-based in-person speaking engagement. Appearances which require an extended schedule of activities or international travel will possibly exceed this fee range. Speaker fees update frequently. To receive a personalized quote for Don Yaeger to speak at your event, please consult with a Key Speakers advisor for up to date information and assistance.
  • What factors influence the speaker's fee?
    Other factors that influence a keynote speaker's fee include their reputation, expertise, demand, experience, duration of the presentation, travel requirements for the event location, and any additional services, activities or customization options they offer.
  • Are travel expenses included in the speaker's fee?
    Travel expenses are typically not included in the listed speaker's fee and are quoted separately. If the speaker needs to travel internationally, fees will be higher. These expenses may include airfare, accommodation, ground transportation at home and in the event city, and meals. We can provide more detailed information about travel expenses and arrangements once you've selected a speaker.
  • How do I book Don Yaeger for my event?
    The speaker booking process typically involves the following steps: contact Key Speakers to confirm Don Yaeger's availability, fees, and any unique requirements (we can also help negotiate fees and terms); submit a firm offer to extend the invite to your speaker, with the details used to create an agreement once the speaker accepts; coordinate and finalize the terms of the booking, including contract terms and conditions; and confirm the booking by signing the contract and making the necessary payments.
  • What types of events do keynote speakers typically speak at?
    Keynote speakers can speak at a wide range of events, virtual or in person, including conferences, corporate meetings, industry conventions, seminars, workshops, fundraising galas, educational programs, and other special occasions where an inspirational or informative address is desired.
  • How do I select the right keynote speaker for my event?
    When selecting a keynote speaker, consider the following factors: the speaker's expertise and knowledge relevant to your event's theme or industry; their speaking style, ability to engage the audience, and deliver impactful messages; past client testimonials, reviews, or references; and the speaker's availability and fee within your budget.
  • What are the payment terms and conditions?
    A deposit is required upon signing the contract, with the remaining balance due 2–4 weeks before the event. If the event is taking place within 30 days, the full balance is due upon signing.
  • How far in advance should I book a keynote speaker?
    It is generally advisable to book a keynote speaker as early as possible, especially if you have a specific speaker in mind or if your event is during a peak season holiday. Ideally, booking a speaker three to six months in advance can increase the chances of securing your desired speaker.
  • Can you help me with the logistics and technical requirements for the speaker's presentation?
    Yes, we can assist you with the logistics and technical requirements for the speaker's presentation. We stay actively involved during pre-event planning to coordinate with you and ensure that the necessary audiovisual equipment, staging, lighting, and other technical aspects are in place for a successful presentation.
  • Are there any special requirements or accommodations that need to be considered for the speaker?
    Keynote speakers may have specific requirements or accommodations that need to be considered, such as travel arrangements, accommodation preferences, dietary restrictions, or accessibility needs. Some speakers have a performance rider we include in the contract, others have minimal requirements.
  • Do keynote speakers offer customization options for their presentations?
    Yes, many keynote speakers offer customization options for their presentations. They can tailor their content, examples, or case studies to align with your event's theme, industry, or specific audience. Discuss your customization needs with us so we can guide you accordingly.
  • Can the speaker participate in pre-event activities such as panel discussions or Q&A sessions?
    Some keynote speakers are open to participating in pre-event activities such as panel discussions, Q&A sessions, or meet-and-greet sessions. Please share your specific requirements with us during the firm offer phase, so we can work on getting you everything you need.
  • How long is a typical keynote speech?
    The duration of a standard keynote speech can vary depending on the speaker and the event's schedule. Typically, keynote speeches range from 30 minutes to 90 minutes, including any Q&A sessions or interactive elements. Some speakers can accommodate half or full day sessions and extended keynotes. Discuss the desired duration with your representative to determine the appropriate length for participation.
  • Can I provide feedback or reviews about the speaker's performance?
    Yes, we encourage and appreciate feedback about the speaker's performance as well as our services. You can share your feedback via email after the event, or via our survey feedback form. Your feedback can help us improve our services and assist other clients in making informed decisions.
  • Are there any discounts or special offers available for booking multiple speakers or multiple events?
    Often, yes. It's worth inquiring about such possibilities with your Key Speakers representative to explore any available cost-savings options.
  • Why book Don Yaeger through Key Speakers?
    We provide a comprehensive service that takes the guesswork out of hiring a speaker — from speaker selection to logistics to post-event feedback. We know you have lots of responsibilities on top of finding and coordinating event speakers, so having a committed and proactive partner on your side that is an expert with the talent booking process is crucial. Every time you book a speaker with Key, your dedicated events manager will support you throughout the entire planning process. We help you negotiate contractual details such as speaker fees and travel terms so that you end up with the most favorable deal. With our highly communicative booking and proposal model, you'll never be left in the dark with the status of your speaker. To put it simply, Key Speakers is your one-stop resource for finding, booking and managing speakers for your event.

Speakers Like Don Yaeger

Rocky Bleier

Rocky Bleier

Legendary member of the four-time World Champion Pittsburgh Steelers, Rocky Bleier is one of America's most courageous sportsmen. Crippled by enemy fire during the Vietnam conflict, he fought overwhelming odds and demonstrated the courage and determination to overcome his injuries, becoming one of the NFL's premier running backs. His remarkable story became the subject of the book, Fighting Back, which was recreated in the 1980 ABC-TV movie of the same name. In his presentations, he motivates audiences to keep on striving for greater accomplishments, employing a dynamic style with real-life stories and an appropriate injection of humor.


Fee Range: $7,000–$11,000
Travels From: PA

Herm Edwards

Herm Edwards

Affectionately known as the Energizer Bunny of the NFL, coach Herman Edwards is a perpetual motion machine, a breath of fresh air who uses his boundless energy and talent for combining hard work with good fun. Former ESPN analyst, NFL head coach (New York Jets '01-'05 and Kansas City Chiefs '06-'08) and player, Herm Edwards became head coach at Arizona State University in 2017. Whether it is his faith, family, or football team, Herm Edwards exudes passion in all areas of his life. Edwards has a diverse background in professional leadership, and is one of the most recognized voices in sports today. Herman is a strong proponent of being a positive role model and is one of the NFL’s most active participants in off-the-field outreach programs. In his book,You Play to Win the Game, Edwards shares the wisdom and insight he counts on to motivate and sustain himself, his team, and the thousands he has inspired.


Fee Range: $25,000–$35,000
Travels From: CA

Robyn Benincasa

Robyn Benincasa


Fee Range: $20,000–$30,000
Travels From: AZ

Ross Bernstein

Ross Bernstein


Fee Range: $15,000–$20,000
Travels From: MN

Check Don Yaeger’s Availability

Tell us about your event and we’ll be in touch shortly.