Scott Deming

Speech Topics

• Rethink Customer Service: Giving Consumers the Ultimate Experience

  The needs and expectations of consumers have shifted dramatically over the past few decades. Today’s customers still want a great product at a reasonable price, but they also want a personalized, stress-free shopping experience that adds value to their lives. Businesses are building brands, weaving stories, and interacting with their audiences, yet in the first quarter of 2015, only one percent of U.S. companies actually delivered excellent buying experiences, according to Forrester’s Customer Experience Index. Organizations are training sales teams, using social media, and upgrading to the latest technology—what is it that 99 percent of U.S. businesses are missing? Consider my advice as a customer service keynote speaker: It’s time to rethink customer service!

• Leadership Essentials for Creating the Ultimate Corporate Culture

  Inspired employees, a winning and vibrant culture, ecstatic customers, a healthy bottom line, and a sustainable brand, all begin and end with great leadership. If you have a conference, convention, or leadership retreat on the horizon, look to Scott Deming for a leadership keynote or seminar guaranteed to be delivered with passion and filled with relevant, usable content. Scott’s depth and breadth of corporate experience combined with his unique, engaging speaking style make him the ideal choice for your next leadership conference. Scott is an expert at explaining the inner workings of leadership and culture. Scott illustrates how great leaders are comfortable with not being the smartest people in the room, but instead, surrounding themselves with people who are better than them in significant ways and who have aligning values. A great leader encourages everyone to come up with excellent ideas and doesn’t try to take the credit for the ideas of their employees or colleagues. Scott is experienced in speaking about cultures in many different types of agencies from non-profit organizations to international conglomerates.

• One Team--One Brand

  This is where it all comes together! Great branding comes from turning typical customers into loyal, lifelong evangelists. Customers are transformed into evangelists by delivering unique, emotional, one-of-a-kind, unexpected customer service. But make no mistake--great customer service starts from the inside, and ultimately starts at the top. In this powerful, interactive program, leaders will better understand how to effectively communicate, motivate, and empower their people to work together toward one common goal--a goal that they not only understand, but wholeheartedly belie

• Understanding and Managing Change

  A clear, simple, and effective communications process must be implemented in order to deal with generational change, technology change, customer expectation change, job change, and more. Scott Deming's 20-plus years of national advertising agency ownership and business consulting with multi-national, publicly traded companies, as well as small, independently owned entities has given him the experience and expertise to effectively deal with these issues. As part of the "brand building" process, it is imperative that management understands the techniques for creating an environment that welcomes and correctly manages change.

• Emotional Branding and the Ultimate Customer Experience

  "What do people think of when they see or hear your name? Think about this question very seriously. In other words - How Powerful is Your Brand?" This is the question Scott Deming asks his audiences. Then, he shows them how to create the most loyal customers and the most powerful brand in their industry. Scott Deming's presentation "Creating the Ultimate Customer Experience" breaks all boundaries of the typical customer service or brand building processes. He takes his audiences on a fast-paced, high-energy journey to creating the ultimate customer experience and building their powerful, emotional and sustainable brand. He inspires each and every attendee to immediately implement these simple processes and turn every customer into a loyal evangelist for life! And as he says - "It is these evangelists who will take you to the Promised Land." A few highlights from the "Ultimate Customer Experience Process" include: Who Are You? What do you do? What do you sell? Are you in the product and service business serving people, or are you in the people business offering the most unique, one-of-a-kind personal and professional solution? Do you sell stuff, or do you sell something much more meaningful? You will soon discover the truth!Creating a Cult Brand and a Cult Community. Learn how to connect with your customers at a whole new level, how to meet their emotional needs and how to literally change customer behavior. You are on your way to becoming irreplaceable in the minds of your customers!Emotion Sells, Not Features and Benefits. Over 90% of every decision and every purchase we make is based on emotion. Learn the real process for communicating on an emotional, authentic and transparent level. Empathy - The Secret to Life! By simply putting yourself in your customer's shoes, you will immediately change your offering and how you offer it. Learn how to make every interaction and transaction a sincerely meaningful one! Scott Deming is a seasoned communications and marketing professional with over thirty years of corporate experience and over twenty years as owner/operator of a national advertising and marketing firm. Now, he transcends the traditional "Brand Building" concept to a unique and unexpected level with the highly popular "Creating the Ultimate Customer Experience" presentation.

• Creating the Ultimate Customer Experience

  “What do people think of when they see or hear your name? Think about this question very seriously. In other words – How Powerful is Your Brand?” This is the question Scott Deming asks his audiences. Then, he shows them how to create the most loyal customers and the most powerful brand in their industry. Scott Deming’s presentation “Creating the Ultimate Customer Experience” breaks all boundaries of the typical customer service or brand building processes. He takes his audiences on a fast-paced, high-energy journey to creating the ultimate customer experience and building their powerful, emotional and sustainable brand. He inspires each and every attendee to immediately implement these simple processes and turn every customer into a loyal evangelist for life! And as he says – “It is these evangelists who will take you to the Promised Land.” Scott Deming is a seasoned communications and marketing professional with over thirty years of corporate experience and over twenty years as owner/operator of a national advertising and marketing firm. Now, he transcends the traditional “Brand Building” concept to a unique and unexpected level with the highly popular “Creating the Ultimate Customer Experience” presentation.

• Leadership, Culture and Sustainable Success

  All great, sustainable organizations have a culture of passion, meaning and purpose. This doesn’t mean you need to be working for a company trying to find a cure for cancer. It doesn’t matter what you sell, as long as the culture is purpose driven. Culture determines the success or failure of an organization, and it all begins and ends with leadership and collaboration. In this dynamic leadership and teamwork driven program, based on Scott Deming’s second book – “Powered by Purpose” he demonstrates how differing points of view and healthy debate should be encouraged, as long as everyone agrees on the mission, purpose and objective. Through clear communication, sharing of ideas and checking the egos at the door, a culture of inspiration and innovation takes shape and the end result is an unprecedented customer experience. Case studies will be discussed, corporate heroes will be highlighted and proof will be shown, that companies without a purpose driven and value oriented culture cannot survive in a world where people are seeking meaningful interactions and trusting relationships. Scott Deming is a seasoned business professional with over thirty years of corporate experience and over twenty years as owner/operator of a national advertising and marketing firm. He has helped managers and executives from just about every industry, across the globe, become stronger, more effective leaders and helped teams work smarter and become stronger.

Books

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Frequently Asked Questions

• How can I check Scott Deming's availability or request a quote?

  You can inquire about Scott Deming's availability or get a customized quote by contacting Key Speakers directly. Our team will help you determine fit, logistics, and budget options for your upcoming event.
• What is Scott Deming's speaking fee?

  The typical range for Scott Deming's speaking fee is $10,000–$17,000. The low end of the fee range represents their standard virtual fee. The high end of the fee range represents their standard fee for a US-based in-person speaking engagement. Appearances which require an extended schedule of activities or international travel will possibly exceed this fee range. Speaker fees update frequently. To receive a personalized quote for Scott Deming to speak at your event, please consult with a Key Speakers advisor for up to date information and assistance.
• What factors influence the speaker's fee?

  Other factors that influence a keynote speaker's fee include their reputation, expertise, demand, experience, duration of the presentation, travel requirements for the event location, and any additional services, activities or customization options they offer.
• Are travel expenses included in the speaker's fee?

  Travel expenses are typically not included in the listed speaker's fee and are quoted separately. If the speaker needs to travel internationally, fees will be higher. These expenses may include airfare, accommodation, ground transportation at home and in the event city, and meals. We can provide more detailed information about travel expenses and arrangements once you've selected a speaker.
• How do I book Scott Deming for my event?

  The speaker booking process typically involves the following steps: contact Key Speakers to confirm Scott Deming's availability, fees, and any unique requirements (we can also help negotiate fees and terms); submit a firm offer to extend the invite to your speaker, with the details used to create an agreement once the speaker accepts; coordinate and finalize the terms of the booking, including contract terms and conditions; and confirm the booking by signing the contract and making the necessary payments.
• What types of events do keynote speakers typically speak at?

  Keynote speakers can speak at a wide range of events, virtual or in person, including conferences, corporate meetings, industry conventions, seminars, workshops, fundraising galas, educational programs, and other special occasions where an inspirational or informative address is desired.
• How do I select the right keynote speaker for my event?

  When selecting a keynote speaker, consider the following factors: the speaker's expertise and knowledge relevant to your event's theme or industry; their speaking style, ability to engage the audience, and deliver impactful messages; past client testimonials, reviews, or references; and the speaker's availability and fee within your budget.
• What are the payment terms and conditions?

  A deposit is required upon signing the contract, with the remaining balance due 2–4 weeks before the event. If the event is taking place within 30 days, the full balance is due upon signing.
• How far in advance should I book a keynote speaker?

  It is generally advisable to book a keynote speaker as early as possible, especially if you have a specific speaker in mind or if your event is during a peak season holiday. Ideally, booking a speaker three to six months in advance can increase the chances of securing your desired speaker.
• Can you help me with the logistics and technical requirements for the speaker's presentation?

  Yes, we can assist you with the logistics and technical requirements for the speaker's presentation. We stay actively involved during pre-event planning to coordinate with you and ensure that the necessary audiovisual equipment, staging, lighting, and other technical aspects are in place for a successful presentation.
• Are there any special requirements or accommodations that need to be considered for the speaker?

  Keynote speakers may have specific requirements or accommodations that need to be considered, such as travel arrangements, accommodation preferences, dietary restrictions, or accessibility needs. Some speakers have a performance rider we include in the contract, others have minimal requirements.
• Do keynote speakers offer customization options for their presentations?

  Yes, many keynote speakers offer customization options for their presentations. They can tailor their content, examples, or case studies to align with your event's theme, industry, or specific audience. Discuss your customization needs with us so we can guide you accordingly.
• Can the speaker participate in pre-event activities such as panel discussions or Q&A sessions?

  Some keynote speakers are open to participating in pre-event activities such as panel discussions, Q&A sessions, or meet-and-greet sessions. Please share your specific requirements with us during the firm offer phase, so we can work on getting you everything you need.
• How long is a typical keynote speech?

  The duration of a standard keynote speech can vary depending on the speaker and the event's schedule. Typically, keynote speeches range from 30 minutes to 90 minutes, including any Q&A sessions or interactive elements. Some speakers can accommodate half or full day sessions and extended keynotes. Discuss the desired duration with your representative to determine the appropriate length for participation.
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  Yes, we encourage and appreciate feedback about the speaker's performance as well as our services. You can share your feedback via email after the event, or via our survey feedback form. Your feedback can help us improve our services and assist other clients in making informed decisions.
• Are there any discounts or special offers available for booking multiple speakers or multiple events?

  Often, yes. It's worth inquiring about such possibilities with your Key Speakers representative to explore any available cost-savings options.
• Why book Scott Deming through Key Speakers?

  We provide a comprehensive service that takes the guesswork out of hiring a speaker — from speaker selection to logistics to post-event feedback. We know you have lots of responsibilities on top of finding and coordinating event speakers, so having a committed and proactive partner on your side that is an expert with the talent booking process is crucial. Every time you book a speaker with Key, your dedicated events manager will support you throughout the entire planning process. We help you negotiate contractual details such as speaker fees and travel terms so that you end up with the most favorable deal. With our highly communicative booking and proposal model, you'll never be left in the dark with the status of your speaker. To put it simply, Key Speakers is your one-stop resource for finding, booking and managing speakers for your event.