Tracy LaTourrette
Colorado’s First Lady Fighter Pilot, Executive Coach Consultant & PBS Television Host
Biography
Tracy "JackieO" LaTourrette, Colorado’s “First Lady” fighter pilot and one of the first women in the world to fly fighter aircraft, has flown missions globally as a combat mission-ready F-16 fighter pilot. She captivates audiences around the world as a high-performance speaker, executive coach, and resilience expert. Tracy graduated along with 88% men from the US Air Force Academy with a coveted appointment from President George H.W. Bush. She entered less than a decade after women commissioned--and graduated before women were even authorized to fly combat aircraft. Lieutenant Colonel LaTourrette retired after 22 years while serving as the Deputy Director of Operations at the Colorado National Guard’s Joint Force Headquarters. She has a Bachelor of Science in Human Factors Engineering, and over 3,300 combined flying hours as a pilot and AWACS Air Weapons Director. She earned countless medals and ribbons to include multiple Aerial Achievement Medals, Expert Marksman, Combat Readiness, and Top Gun / Turkey Shoot Champion. Post 9-11 “JackieO” flew direct Presidential protection missions and flew in a classified location for Operation Iraqi Freedom. Tracy is a highly sought-after international speaker and executive consultant for Fortune 100 companies, associations and more. This Heartland Emmy Nominated PBS Behind the Wings television host has also been featured on Discovery Channel, Travel Channel, and Science Channel as a fighter pilot expert panelist. Tracy has spoken at Harvard Business School and has closed for a U.S. President. She customizes her speeches to any makeup and size audience, authentically connecting with her attendees on a personal level. Her interactive workshops and executive coaching are second to none. Tracy brings her Resilience expertise to Vim and Vibe's 'A Lot Like Mike'--Groundbreaking edutainment for companies looking to make important messages stick, through interactive dramatic, digestible content, delivered digitally or in person. Tracy's attitude of personal accountability, generous leadership and habits of excellence make her a no-nonsense, no-excuses speaker of choice for any group. Tracy loves to interact with her attendees face to face or virtually, and always has time for a story, an autograph or a picture. "JackieO" is known for breaking barriers, from the sound barrier to beyond. Break your own barriers to mission success and hit your targets every time when you team up with "JackieO".
Speech Topics
Blue Skies
Encourage youth to turn their big dreams into their destination with valuable tools from the cockpit. STEAM/STEM concepts easily incorporate into this inspirational youth program, developed and delivered by motivational speaker Tracy LaTourrette. Limited availability.
Breaking Barriers
What do you do when you have no one to follow-when you're first in your field, on the tip of the spear--innovating, inventing, and driving the competitive rate of change in your industry? Breaking more than just the sound barrier, motivational speaker and Colorado's First Lady Fighter Pilot inspires people to greater heights than ever considered possible, sharing lessons and laughs from the cockpit. Learn to identify which barriers are worth breaking with this inspirational keynote as you establish your business or personal flight plan for success.
Build RESILIENCE to Perform in the Storm™
Fighter Pilots are expected to execute at their peak regardless of personal struggles. Luckily, Resilience can be BUILT- Learn High Performing Habits to arm your team with personal strength to thrive in struggle. Overcome doubts, excuses & adversity to lead like a fighter pilot and perform in the storm. Combine with Tracy's partners at Vim and Vibe's 'A Lot Like Mike', for a unique workplace program to keep your leaders & teams engaged & wanting more. WIN the Mental Game.
Top Gun Leaders, Top Gun Teams
Does the real debrief happen after the boss leaves the room? Give your Top Guns this inspiring message on truly connecting with your people. Motivational speaker "JackieO" opens up about cultivating an inspirational culture of open communication, camaraderie, and trust. "Check-6" trust, or fighter pilot trust, is the highest level of mutual support between wingmen. Harness the trust and talents of your team, gain buy-in and create unstoppable inertia to grow faster and execute better than ever.
Fight'sON!™ Formula for Success
Win! Learn how to intentionally & habitually change your mental state for the win-from fear to focus, from chaos to confidence. Overcome doubts, excuses & adversity and lead like a fighter pilot. Believe in yourself and others will follow. Achieve more than you ever thought possible with this call to action, by discovering the secret to a Fight'sON!™ Formula that beats fear every time. With Tracy LaTourrette you'll find your inner fighter pilot, fire up and call Fight'sON!™ for the WIN!
High Performing Teams: VECTOR™ to Success
What does it take to fly supersonic in a single seat fighter-to pull 9 G's -or to refuel your jet at 25,000 ft? High performance is key. Align your team on a VECTOR™ to Success with Tracy's inspirational combat and business proven formula. If you have or want to build a high performing team, this is your flight plan. Anything is possible--Arm yourself with tools to inspire, align, and accelerate your performance and hit your business target every time! Put your team on a VECTOR™ to Success today!
Videos
Frequently Asked Questions
How can I check Tracy LaTourrette's availability or request a quote?
You can inquire about Tracy LaTourrette's availability or get a customized quote by contacting Key Speakers directly. Our team will help you determine fit, logistics, and budget options for your upcoming event.What is Tracy LaTourrette's speaking fee?
The typical range for Tracy LaTourrette's speaking fee is $25,000–$37,500. The low end of the fee range represents their standard virtual fee. The high end of the fee range represents their standard fee for a US-based in-person speaking engagement. Appearances which require an extended schedule of activities or international travel will possibly exceed this fee range. Speaker fees update frequently. To receive a personalized quote for Tracy LaTourrette to speak at your event, please consult with a Key Speakers advisor for up to date information and assistance.What factors influence the speaker's fee?
Other factors that influence a keynote speaker's fee include their reputation, expertise, demand, experience, duration of the presentation, travel requirements for the event location, and any additional services, activities or customization options they offer.Are travel expenses included in the speaker's fee?
Travel expenses are typically not included in the listed speaker's fee and are quoted separately. If the speaker needs to travel internationally, fees will be higher. These expenses may include airfare, accommodation, ground transportation at home and in the event city, and meals. We can provide more detailed information about travel expenses and arrangements once you've selected a speaker.How do I book Tracy LaTourrette for my event?
The speaker booking process typically involves the following steps: contact Key Speakers to confirm Tracy LaTourrette's availability, fees, and any unique requirements (we can also help negotiate fees and terms); submit a firm offer to extend the invite to your speaker, with the details used to create an agreement once the speaker accepts; coordinate and finalize the terms of the booking, including contract terms and conditions; and confirm the booking by signing the contract and making the necessary payments.What types of events do keynote speakers typically speak at?
Keynote speakers can speak at a wide range of events, virtual or in person, including conferences, corporate meetings, industry conventions, seminars, workshops, fundraising galas, educational programs, and other special occasions where an inspirational or informative address is desired.How do I select the right keynote speaker for my event?
When selecting a keynote speaker, consider the following factors: the speaker's expertise and knowledge relevant to your event's theme or industry; their speaking style, ability to engage the audience, and deliver impactful messages; past client testimonials, reviews, or references; and the speaker's availability and fee within your budget.What are the payment terms and conditions?
A deposit is required upon signing the contract, with the remaining balance due 2–4 weeks before the event. If the event is taking place within 30 days, the full balance is due upon signing.How far in advance should I book a keynote speaker?
It is generally advisable to book a keynote speaker as early as possible, especially if you have a specific speaker in mind or if your event is during a peak season holiday. Ideally, booking a speaker three to six months in advance can increase the chances of securing your desired speaker.Can you help me with the logistics and technical requirements for the speaker's presentation?
Yes, we can assist you with the logistics and technical requirements for the speaker's presentation. We stay actively involved during pre-event planning to coordinate with you and ensure that the necessary audiovisual equipment, staging, lighting, and other technical aspects are in place for a successful presentation.Are there any special requirements or accommodations that need to be considered for the speaker?
Keynote speakers may have specific requirements or accommodations that need to be considered, such as travel arrangements, accommodation preferences, dietary restrictions, or accessibility needs. Some speakers have a performance rider we include in the contract, others have minimal requirements.Do keynote speakers offer customization options for their presentations?
Yes, many keynote speakers offer customization options for their presentations. They can tailor their content, examples, or case studies to align with your event's theme, industry, or specific audience. Discuss your customization needs with us so we can guide you accordingly.Can the speaker participate in pre-event activities such as panel discussions or Q&A sessions?
Some keynote speakers are open to participating in pre-event activities such as panel discussions, Q&A sessions, or meet-and-greet sessions. Please share your specific requirements with us during the firm offer phase, so we can work on getting you everything you need.How long is a typical keynote speech?
The duration of a standard keynote speech can vary depending on the speaker and the event's schedule. Typically, keynote speeches range from 30 minutes to 90 minutes, including any Q&A sessions or interactive elements. Some speakers can accommodate half or full day sessions and extended keynotes. Discuss the desired duration with your representative to determine the appropriate length for participation.Can I provide feedback or reviews about the speaker's performance?
Yes, we encourage and appreciate feedback about the speaker's performance as well as our services. You can share your feedback via email after the event, or via our survey feedback form. Your feedback can help us improve our services and assist other clients in making informed decisions.Are there any discounts or special offers available for booking multiple speakers or multiple events?
Often, yes. It's worth inquiring about such possibilities with your Key Speakers representative to explore any available cost-savings options.Why book Tracy LaTourrette through Key Speakers?
We provide a comprehensive service that takes the guesswork out of hiring a speaker — from speaker selection to logistics to post-event feedback. We know you have lots of responsibilities on top of finding and coordinating event speakers, so having a committed and proactive partner on your side that is an expert with the talent booking process is crucial. Every time you book a speaker with Key, your dedicated events manager will support you throughout the entire planning process. We help you negotiate contractual details such as speaker fees and travel terms so that you end up with the most favorable deal. With our highly communicative booking and proposal model, you'll never be left in the dark with the status of your speaker. To put it simply, Key Speakers is your one-stop resource for finding, booking and managing speakers for your event.
Speakers Like Tracy LaTourrette

Waldo Waldman
Known as “The Wingman,” Lt Col Waldo Waldman, MBA, CSP, CPAE is a highly decorated combat fighter pilot with 65 missions in Iraq and Serbia. A business consultant and executive coach, he helps organizations build collaborative cultures of trust, courage and commitment in highly competitive, rapidly changing business environments.
Fee Range: $25,000–$35,000
Travels From: GA

Vernice "FlyGirl" Armour
Combat tests you. Being a beat cop tests you. Life tests you. Three brothers and being the only girl...tests you. Vernice “FlyGirl” Armour has been tested her whole life. A gutsy trailblazer, her resume is an impressive collection of “firsts” including America’s first Black woman combat pilot. She served two tours of duty in Iraq as a Marine. She was also a diversity liaison officer to the Pentagon for Headquarters Marine Corps. After her military service, FlyGirl revved up her career in the private sector as an entrepreneur, consultant to business, and author of Zero to Breakthrough, The 7-Step, Battle-Tested Method for Accomplishing Goals that Matter. As a speaker, FlyGirl unleashes hard-hitting advice and amazing anecdotes from her adventures on the battlefield and in business. She helps individuals and organizations Get Gutsy and build a sustainable inner force and conviction, that results in accomplishing significant goals.
Fee Range: $35,000–$50,000
Travels From: GA

Carey Lohrenz
Carey Lohrenz is a dynamic communicator with an incredible story. As the first female F-14 Tomcat pilot, she was a pioneer in military aviation. Having flown missions worldwide as a combat, mission-ready United States Navy pilot, Carey Lohrenz is used to working in fast moving, dynamic environments where inconsistent execution can generate catastrophic results.
Fee Range: $30,000–$40,000
Travels From: MN
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